Karen Julia

TECHNICAL SEO

I work with small businesses and digital marketing agencies on SEO strategy, research, and implementation that drives measurable growth.

You have a website that you know could be attracting new clients, but you’re scared to update it, let alone try and optimise it for Google. You need someone who will take the time to understand your business goals, and who can translate those aims into traffic growth.

Hey! I’m Karen! I’m an experienced SEO consultant based in Glasgow with a holistic approach to SEO, and a decade of experience coaching and consulting business owners on everything SEO related.

From content strategy that will fuel growth to resolving complex technical SEO issues, I provide a data-based search engine optimisation service to businesses that want to make it easier for their ideal clients to find them. I work directly with businesses and as a white-label technical SEO partner for agencies.

Technical SEO

Problems I Fix

Site migrations or redesigns that caused ranking losses

Indexing, crawl, or rendering issues

Duplicate content, canonicals, and keyword cannibalisation

Core Web Vitals and performance problems

“Everything was fine… then it wasn’t” traffic drops

Specialist Technical SEO Support

Most SEO issues don’t live in isolation.
They’re often tied to tracking, infrastructure, or technical setup that’s been bolted on over time.

This is where I step in.

Email Authentication & Deliverability Fixes

Ensuring your emails actually reach inboxes, not spam.

GA4 Setup & Optimisation

Clean, usable data so decisions aren’t based on guesswork.

SEO-Safe Website Migrations

Protecting rankings during redesigns or platform changes.

Internal Linking & Site Structure Repairs

Making your site easier for users and search engines to navigate.

Small Business SEO

Flexible SEO support that can adapt to your needs.

Small business SEO works best when it’s focused, technically sound, and aligned with real business goals, not generic checklists or long retainers.

I work with small businesses that want clarity on what’s holding their site back, and practical SEO support that prioritises the work that actually moves the needle.

”I don’t speak SEO/geek gibberish… fortunately Karen Julia absolutely does. Solved my email delivery issues in about 10 minutes. Highly recommended”

PAT MULLIGAN – WEDDING HOST

The Process

01.

SEO Diagnostic Audit

GETTING STARTED

If your website should be performing better – but you’re not sure why – this is where we start.

The SEO Diagnostic Audit is a focused assessment of your site’s current SEO health. It’s designed to identify what’s holding your site back, where opportunities are being missed, and which changes will have the biggest impact.

This is not a generic checklist or a long-term SEO retainer. It’s a clear, prioritised diagnosis that gives you confidence about what to do next (before you invest further time or money).

02.

Technical SEO Implementation

SITEWORK THAT MAKES A DIFFERENCE

This is where insight turns into action. Technical SEO Implementation is focused, hands-on work based directly on the priorities identified in your SEO Diagnostic Audit. Fixes are scoped in advance, time-boxed, and targeted at the changes that will make the biggest difference to your site’s performance — no open-ended tinkering, no surprise add-ons, no “while we’re in here” chaos.

03.

MONTHLY SEO

KEEPING YOU ON THE RIGHT TRACK

Once the foundations are in place, ongoing SEO focuses on protecting what’s working and making incremental improvements over time. This might include refining internal linking, optimising existing content, addressing new opportunities as they appear, and keeping an eye on site health, without constant meetings, frantic reporting, or unnecessary busywork. It’s designed for businesses that want momentum without micromanagement, and clarity without chaos.

Most SEO agencies and freelancers are – how shall we put it? – expensive and useless. I’ve known Karen for a while through social media and knew all about her photography talents and ability with SEO. We arranged a Zoom and my opinions of SEO freelancers changed – Karen is an expert. Gave me clear direction for my business with no flannel or confusion. Thank you!.

 STUART WALTON – GET PRO COPY

SEO PACKAGE DETAILS

INVESTMENT

Your investment will result in a healthier site with better growth potential

SEO Diagnostic Audit

$300

A focused, fixed-scope SEO diagnostic designed to give you clarity before committing to further SEO work.

This audit looks at the current health of your website, identifies what’s holding it back, and highlights the changes that will have the biggest impact — without ongoing commitments or guesswork.

Typical work includes:

Technical SEO Review

Identify critical issues affecting crawling, indexing, and site performance.

Google Tools Check

Review of Google Search Console and GA4 to confirm setup, data accuracy, and visibility gaps.

Content & Performance Analysis

Understand what’s working, what isn’t, and where content is misaligned with search intent.

Keyword & Competitor Insights

Identify realistic growth opportunities based on your market, not vanity keywords.

Technical SEO Implementation

$300-$1,200

This is where insight turns into action. Technical SEO Implementation is focused, hands-on site work based directly on the priorities identified in your SEO Diagnostic Audit.

The work is scoped in advance, time-boxed, and aimed at the changes that will make the biggest difference

Typical work includes:

Priority Technical Fixes

Resolving crawlability, indexing, and site health issues identified in the audit.

Core Page Optimisation

Improving titles, metadata, internal linking, and page structure where it matters most.

Content & Structure Improvements

Fixing pages that should be ranking but aren’t due to structural or technical blockers.

Implementation Wrap-up & Clarity

Clear confirmation of what’s been fixed, what’s improved, and what remains. No loose ends.

Monthly SEO

From $200

Monthly SEO is for maintaining momentum once your foundations are in place. It focuses on protecting what’s working, making incremental improvements over time, and responding to new opportunities as they arise. This is structured, intentional SEO designed to keep your site moving forward, not overwhelm you with noise.

Typical work includes:

Ongoing Site Health Monitoring

Keeping an eye on technical stability, indexing, and crawl health as your site evolves.

Incremental Technical Improvements

Addressing small issues before they become big problems.

Content Optimisation & Refinement

Improving existing pages, updating older content, and strengthening internal linking.

Opportunity Spotting

Identifying gaps, trends, or quick wins based on real performance data.

READY TO

CONNECT?

Book a discovery call to chat about working together (I love Zoom video calls, but a phone call is totally fine if thats more convenient for you), or complete the contact form with as much info about your current situation as possible.

I’d love to hear from you!